ERA, the UK’s home security specialist has appointed Simon Brown as Head of Smartware Sales.

He has experience in the electronics market, gained at companies including Philips CE, Sharp UK Ltd and, most recently, Sennheiser, he is now responsible for ERA’s highly innovative Smartware sales strategy.

Simon said: ”This is a very exciting appointment for me. ERA has a fantastic heritage upon which to build and is firmly focussed on the Smart Home category, offering massive opportunities to deliver business in existing and alternative channels.

”ERA is a very customer focussed organisation and strongly invests in innovation to ensure it provides consumers with the highest quality security products available on the market.”

Darren Waters, Managing Director at ERA said: ”Simon’s appointment signals the confidence we have both in our product and service offerings and we are sure that he will make a significant contribution to help elevate the ERA brand, in particular in the Smart Home arena, even further.”