Electrorad has announced the appointment of Jamie Fewtrell to the position of field sales executive.

Responsible for the south of England, Mr Fewtrell is charged with establishing new relationships with the electrical radiator supplier’s network of wholesalers, as well as developing relations with existing wholesalers.

Mr Fewtrell brings experience of the industry from a previous role working at Dimplex. Prior to starting at Electrorad, he held positions at CRS Elecrical Supplies and JCC Lighting.

Richard Brown, managing director at Electrorad, said: “This latest appointment demonstrates our ambitious strategy to drive the Electrorad brand forward and to continue to change the face of electric heating in the UK.

“We are delighted to welcome Jamie to the Electrorad team. His presence will strengthen our sales presence and will nurture relationships with wholesalers. This is an exciting opportunity for both the company and Jamie.”