SEAC Ltd are proud to reveal our new brand identity.
We have kept the same name that our customers know and trust, and have given it a fresh look to celebrate 100+ years of heritage and reflect the modern quality for which our products are known.
SEAC - originally incorporated as H&S Pochin Limited - was formed in 1916 as part of the Standard Engineering Company. Following a management buyout from Halma PLC in 1978, we went on to patent our well-known polymer headed fasteners under the POLYTOPS® trademark in 1981. In the years following, the company continued to develop as a manufacturer and supplier of moulded fasteners that answer the need for minimal maintenance, good aesthetics, durability, and easy installation.
Today, SEAC Ltd is a proud Leicestershire-based family-owned business and a leading UK manufacturer and supplier of specialist fixings, fasteners, and roofing products, primarily for the construction industry. Increasing capacity has enabled the company to further expand its product portfolio with the subsequent addition of the CON-SERT range of screws and Wraptor breathable roofing membranes.
At our factory in Leicester, we have the capacity to manufacture over 140 million pins and nails per year. Our products are designed for a wide range of markets and applications, including UPVC Fascia and Soffit, Doors and Windows, General Construction, Roofing, Automotive Industry, Signage and POS. And as an agile customer-focused business, we are able to support large companies with competitive and demanding supply chains, respond flexibly to customer requirements, and ensure fast delivery.
This is an exciting time in SEAC’s history as we build on our reputation as a UK manufacturer delivering innovative, high-quality products with first class customer service. And our new brand identity demonstrates a lasting commitment to growth in response to increasing market demand.
Our vision is to continue growing SEAC’s brand reputation as the go-to UK-based manufacturer and supplier of high-quality fasteners and fixings to the trade. And through our Polytops, Con-Sert and Wraptor ranges, we are proud to support current and new customers with quality products that highlight our commitment to small details with big impact.
Introducing SEAC’s new brand identity, Managing Director James Buckley said:
“In the words of Jeff Bezos ‘A brand for a company is like a reputation for a person. You earn reputation by doing the hard things well.’ Over the past 100 years, SEAC has achieved a strong reputation through innovation, authenticity, and commitment to our customers. We are proud to be carrying this heritage and ethos into a new chapter by setting new standards and goals to ensure our customers have the best experience. Our new brand identity reflects our ability to keep up with an evolving marketplace, whilst illustrating SEAC as a professional company dedicated to value-creation and mutually beneficial partnerships with our customers.”
To find out more about our products, become a stockist, or download our brochure, head over to our new website www.seac.co.uk
