As it celebrates 25 years in the flat roofing industry, PermaGroup has announced the appointment of Kevin Williams as its new Chief Executive Officer (CEO).

With 30 years’ invaluable experience across the building, plumbing and flooring industries, and a people-focused approach, Williams has been hand-picked to replace founder and former Managing Director Adrian Buttress – PermaGroup’s driving force for the past quarter of a century and a vital cog in the company’s assured evolution. 

Williams – previously a Managing Director at Headlam Group – is poised to champion PermaGroup’s next exciting phase of growth with a firm focus on teamwork, future-proofing and continued expansion.

“Taking PermaGroup into its next era is a fantastic opportunity,” said Williams. “The company is already at the forefront of the industry, and I can’t wait to build on this momentum, driving new products, expanding our offerings and growing our customer base to new heights.”

Williams fine-tuned his leadership style throughout a career within the Travis Perkins group, where he commenced as a management trainee and worked his way up to hold various senior roles across the business.

Now proudly flying the PermaGroup flag, he is committed to fostering a culture of positivity and employee wellbeing is crucial to increased productivity and unlocking further growth for the business. 

“I’ve had the privilege of building amazing relationships throughout my career and I’m excited to bring that people-first mindset to PermaGroup,” Williams added. “We’re going to continue innovating and delivering solutions that’ll make a real difference for our colleagues, customers and stockists.”