Minster has revealed a new brand identity that reflects its membership of the Stark Group.
Celebrating its 20th year in business, the new Minster branding and visual identity aims to "reflect the business's commitment to being 'Trusted by Professionals', providing customers with industry-leading technical support, an unrivalled product offering and supported by a nationwide distribution network."
Minster is a business within the Stark Building Materials UK (Stark UK) portfolio, owned by parent company Stark Group, Europe’s leading distributor of building materials.
This is why the new identity is adopting Stark Group’s “Anton”; "a visual personification of the hard-working builder".
John Carter, CEO, Stark UK, said: "Over the last 20 years, Minster has established itself as the go-to partner for interiors and external envelope solutions.
"We're embarking on an exciting new chapter in our growth plans, and with our rebrand of the business, we’re making a clear commitment to our customers that choosing Minster means they’ll benefit from our expertise, robust technical support and high-quality service.
"At a time where the demands on construction professionals have never been higher, customers need to work with partners they can trust. Minster has their backs, and our colleagues go the extra mile to deliver the right solutions.
"We're proud to play a part in creating safer buildings and homes; by investing in our branches, product range and expertise we’re supporting our customers in getting Britain building."
