Burton Roofing and Marley have launched a campaign designed to make it easier for customers to source compliant, quality battens for their roofing projects.
The issue of poor-quality battens sold stamped as meeting British Standards that are in fact non-compliant has become a real problem for the industry.
In response, independent merchants Burton Roofing and batten manufacturer Marley have launched an awareness campaign that includes a series of short videos detailing all aspects of the issue. They include contributions from the National Federation of Roofing Contractors (NFRC), On Top Roofing, and contractors providing insights from across the industry.
Martin Armour, Commercial Director at Burton, explained: “Compliance and competence have been talked about increasingly over recent years and we want to support roofers to make it as easy as possible for them to purchase high-quality, compliant products. It is one less thing for them to worry about, and means they can focus on the job in hand.
“Marley are the ideal partner, their manufacturing and checking process is extremely robust and their recognisable ‘JB Red’ battens consistently deliver a reliable, quality and compliant roofing batten. Getting it right first time is key to excellent workmanship and profitability on jobs, and JB Red is an ideal batten choice to deliver this.”
Stuart Nicholson, Head of Roofing Solutions at Marley, added: “There has been a lot of work done by ourselves and organisations like the NFRC to alert the sector to the risks of non-compliant battens, but this campaign brings everything together in one place and provides a practical solution for roofers.
“They know JB Red is compliant, and readily available at their local Burton branch and they can get on with delivering projects and running their businesses. Together we’ve brought all the information in one place, so if they want to find out more, these bitesized videos are ideal to watch on the go and are great for educating the next generation of roofers.”
