Mike Skivington will oversee all sales operations, strategic initiatives and customer relationships following his promotion.

Leading water treatment manufacturer Fernox, has announced the promotion of Mike Skivington to Sales Director for the UK and Ireland.

With over 14 years sales experience, predominantly in the heating and plumbing sector, Skivington’s appointment will further expand the company’s continued growth ambitions.

Skivington first joined Fernox as a graduate in 2010 and held several sales positions during his tenure. In 2013, he took on the role of Area Sales Manager and has since played a pivotal part in the UK sales team, including his most recent position as Southern Regional Sales Director.

In his new role, Skivington will oversee all sales operations, strategic initiatives and customer relationships across the UK and Ireland, providing existing and new customers with the exceptional products and service that Fernox is renowned for across the globe.

“I am absolutely thrilled to be promoted to UK & Ireland Sales Director and take on this new challenge,” Skivington. "Backed by a talented and dedicated team, along with a strong portfolio of chemical water treatments and system filters, we are well-positioned to collaborate with our trade partners and drive continued growth. The future of Fernox is incredibly promising, and I am excited to contribute to the company’s next phase of development."

Greg Banham, European Sales Director at Fernox, added: “Since joining Fernox, Mike has been a vital member of our business. His in-depth understanding of Fernox and its values, coupled with his enthusiasm and proven sales experience will serve him well to lead our UK & Ireland sales operation."