Abode has welcomed Harriet Thorpe, as Apprentice Marketing Assistant this spring.

Thorpe joins Abode to support the evolving marketing needs of both brand and business, as the company continues to expand its product offering and UK retail network. Providing a clear pathway to gain valuable skills and earn while she learns, her role will encompass a multi-channel marketing strategy. Placing her as a key member of the team, she will focus on supporting marketing management to deliver a best-in-class service to Abode customers.

Thorpe will work alongside Leanne Stansfield, Marketing Manager, Mercedes Jones, Digital Marketing Manager, and Sorcha Baker, Product Marketing Executive.

Stansfield commented: “We are thrilled to welcome Harriet to the team, already proving herself to be a valuable addition having received high praise from colleagues across the business in account of her work ethic, commitment and eagerness to learn.

"As we continue to rollout new customer support initiatives, Harriet will be key in making sure we can effectively support the needs of our customers with continuous improvement and enhanced accessibility over time.” 

Thorpe added: “Abode is a business, which has always been local to me and so getting the opportunity to learn from the best, is a real privilege. I have always been interested in the creative side to branding, especially when businesses go above and beyond the idea of ‘basic visuals’, just like Abode.

"Fostering a greater connection between the business and consumers is therefore top priority, and I look forward to generating ideas that help to acquire, retain, and grow our portfolio of customers.”