An S&L lorry at SCA Timber Supply.
S&L Services to rebrand its fleet to service SCA Timber Supply
Published: 29 May, 2014
Currently operating a fleet of 12 vehicle and 25 trailers, family business S&L Services has seen major growth following a partnership with SCA Timber Supply, a supplier of timber and associated products to DIY retailer, Wickes.
After working with SCA for over four years, S&L is investing around £500,000 in new equipment and is currently rebranding its fleet with its new livery.
The newly liveried fleet will also bear the SCA logo on the back of all the vehicles to show their business partnership.
As an ongoing process, S&L is updating and increasing its fleet including the addition of 12 more trailers bearing the new livery.
SCA Timber, who currently accounts for 70% of S&L’s freight movements, will also have a dedicated trailer with curtains displaying the SCA colours and slogan: ‘WOOD. We know it because we grow it.’
Lee Durose, managing director of S&L, said: “Our rebrand is a testament to our expansion. With the commitment received from SCA we wanted to take the business a step further, and it seemed like the perfect time to brand our vehicles in our new S&L livery.
“The past 12 months has seen our business grow quite rapidly which has been down to our partnership with SCA. Really it is down to them that we have been able to do this, and as a tribute of our commitment to them, we wanted to display the SCA logo on all of our fleet.”
John Griffiths, SCA’s managing director, added: “SCA has been working for S&L for over four years and we have been very pleased with its performance and commitment. We have recently conducted a competitive tender process and we are delighted that S&L has been successful in securing 50% of our distribution requirements.”