As the nights draw in and the trade tackles last minute woodcare projects, Sadolin is on hand to help merchants kick start the season with its latest incentive.

Sadolin’s popular ‘Golden Ticket’ campaign is back for Autumn, to help merchants boost their premium woodcare sales.

Customers can claim a free Mitre football when they buy five litres or more of any Sadolin product (excluding Timberstain) from participating merchants and decorating specialists under the superior woodcare brand’s promotion.

As part of the campaign’s offer to merchants, every time stockists place an order for 50 litres of any Sadolin woodcare product (excluding Timberstain) during the campaign period, or whilst promotional stocks last, they will receive a Special Golden Ticket pack.

These special Golden Ticket packs include ten Mitre footballs shirts, point of sale material, a tin of biscuits to be shared by staff, and an entry into the national Golden Ticket prize draw to win £100 worth of One4All reward vouchers, which can be spent in over 21,000 outlets nationwide and online

It’s a great time for merchants to put on show the Sadolin superior woodcare brand, including Sadolin Beautiflex, which offers the trade the opportunity to stay outdoors for longer to complete woodcare projects.

The superior opaque woodstain - ideal for all new, bare or previously coated exterior wood including decking - can be applied in cooler temperatures, enabling wood protection projects to take place outside the typical outdoor decorating season.

Sadolin Beautiflex also offers a solid colour finish with superb colour retention, and a superior flexibility achieved through a formulation which features alkyd resin technology, giving the coating the assurance of up to 7 years’ protection.

Crown Paints’ Trade Brand Manager, Sharon Smith, said: “As Autumn nears it’s time for painters and decorators to complete those exterior woodwork jobs before the season starts to change.

“As the weather turns it’s also a good time for merchants to think about sales of woodcare products indoors, particularly as all of Sadolin’s hardwearing interior stains and varnishes are also included in the Autumn promotion.”

The offer runs from 1st September until 31st October 2017 (or while stocks last) and customers can mix and match any products.