CCF, a insulation and interior building products distributor, has pledged to provide even more dedicated support for all customers through the expansion of its national sales team.

The investment in an additional 25 external sales personnel along with the newly created roles of regional Technical Directors will allow CCF to be more agile and able to understand customer needs in finding product solutions.

The extra resource will also support CCF branch teams across the country, who can turn to the national sales team to help meet the needs of challenging customer briefs.

Gary Turner, UK Sales Director at CCF, said: “The expansion of the national sales team is going to help further solidify customer relationships and strengthen CCF as a leading building products distributor, which crucially has the sales support to match the breadth and quality of products on offer.

“Nothing is more important than ensuring CCF customers have exactly what they need when they need it, this is why CCF has invested in this team to fulfil this objective - by making it simple to access trusted technical advice, specification and product support.”