It's a sporting event that guarantees gasps of disbelief – the UK's Strongest Man 2017 takes place this summer, and once again it's being sponsored by groundworks and civil engineering distributor Rudridge.

The competition, held in Belfast from 3–6 August, promises to be an entertaining and hard-fought contest with a fantastic line-up of competitors from across the country.

Events include the Truck Drag, the Car Roll, the Silver Dollar Deadlift and the Axe Barbarian Crucifix – each one designed to test the stamina, strength and sheer jaw-dropping power of the athletes taking part.

Alan Betteridge, Director at Rudridge, said: "We're really thrilled to be sponsoring this event once again. It truly is a spectacle and draws in huge crowds to Belfast. The contestants seem almost superhuman, but when you read about their gruelling training schedules and high-calorie diets, you start to get an idea of the dedication involved."

The Rudridge Ultimate Strongman Giant Weekend takes place at Belfast City Hall on 3 and 4 August, with action starting from 1pm. Both days are free for the public to attend.

On 5 August the final of the UK's Strongest Man competition will be held at Crumlin Road Gaol, followed by the Ultimate Strongman Masters World Championship on 6 August. Tickets for both days are already sold out.

More information on the event can be found online at www.ultimatestrongestman.com.