Sadolin gears up for summer with new polo shirt promotion

Published:  01 June, 2017

Summer is just around the corner and Sadolin is all dressed for success with its latest customer giveaway, launched to help merchants to make the most of the season.

Sadolin’s popular ‘Golden Ticket’ campaign is back to help merchants boost their premium woodcare sales.

During the promotional period, which runs from 1st June until 31st July 2017, all participating merchants and specialist decorating outlets will be able to hand over a free polo shirt to customers who buy five litres or more of any Sadolin woodcare product (with the exception of Timberstain).

It’s a campaign that’s not just aimed at customers. Every time stockists place an order for 50 litres of any Sadolin woodcare product (excluding Timberstain) during the campaign period, or whilst promotional stocks last, they will receive a Special Golden Ticket pack.

These Special Golden Ticket packs include ten polo shirts, point of sale material, a tin of biscuits to be shared by staff, and an entry into the national Golden Ticket prize draw to win £100 worth of One4All reward vouchers, which can be spent in over 21,000 outlets nationwide and online

Crown Paints’ Trade Communication Manager, Sharon Smith, said: “Summer is the peak season for outdoor decorating and maintenance jobs and this promotion puts merchants in a great position to sell a wide range of Sadolin products.”

This summer, Sadolin has a bigger range than ever, offering numerous opportunities for merchants to capitalise on sales.

The deal includes Sadolin’s two new products for 2017, Sadolin Yacht Varnish, which is available in a high gloss finish, with advanced UV technology to protect against the elements and Sadolin Outdoor Varnish, also with UV filter protection, available in contemporary matt or satin finishes.

Other products include Sadolin Superdec, which delivers a remarkably flexible opaque finish in a wide-range of shades, as well as Sadolin Classic, the brand’s most versatile woodstain.

All of Sadolin’s hardwearing interior stains and varnishes are also included in the summer promotion.

To register for Golden Ticket or for any further information on any aspect of the Golden Ticket promotion, please speak to your local Crown Paints Sales Manager or call 0330 024 0298

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