Dunlop has hired a new area sales manager for the Midlands.

Michael Maher joins the company’s sales team and will work with builders’ merchants, decorating supplies centres and tradespeople to help drive sales and increase awareness of the Dunlop and Dunlop Pro Décor brands across the industry.

Mr Maher has extensive field sales experience joining from independent boiler manufacturer Ravenheat where he managed relationships with local and national merchants including Travis Perkins, Grafton Group, Plumbase and Selco. He previously worked at a sales representative for MSC Industrial Supply Company.

Debi Boulton, sales and marketing manager at Dunlop, said: “We’re delighted to welcome Michael to our sales team who has a strong sales background working with large national and independent merchants across the Midlands, Wales and the South West.

“Michael will work to maintain our existing relationships and develop new ones as we look to drive the brand forward and continue the excellent growth we have experienced in the past year.”