Baxi searches for special memories
Published: 06 April, 2016
This year Baxi is celebrating its 150th year anniversary, and to mark the occasion, heating engineers, consumers, employees, merchants, suppliers and partners from across the UK are being asked to share their special memories of the company.
Baxi was launched by iron moulder Richard Baxendale in 1866, and a controllable underfloor draught system for solid fuel heating, launched in 1935, was the first product to bear the Baxi name. Throughout the 1950s, the company became increasingly focused on the domestic heating sector, and Baxi became a familiar household name.
Employing nearly 1,600 people, Baxi has a factory in Preston, close to where the company began 150 years ago, and makes over seven million components each year. With its own foundry, Baxi also has a paint shop that has been benchmarked by Mitsubishi.
As part of Baxi’s 150th anniversary celebrations, people are being invited to share happy memories of the company by emailing a message and photograph of themselves to email@example.com.
Each story will be entered into a commemorative online book, to be hosted on the Baxi website, and each photograph will become part of a 150-shaped montage of images, to be completed by the end of 2016.
David Pinder, chief executive officer of Baxi, said: “Our business has reached an incredibly important milestone; very few businesses have been around for as long as we have, and it’s a remarkable achievement. We are proud to be celebrating 150 years of Baxi – especially as in 2016 we are stronger and more successful than ever.
“We will be marking the company’s anniversary – and future – with a variety of events and activities throughout the year, and are kicking off the celebrations by launching My Baxi Story.
“Being around for such a long time means there are millions of people who have had experiences and have built relationships with us. My Baxi Story is about giving anyone with happy memories of Baxi – whether they are a heating engineer, consumer, former or current employee, merchant, supplier or partner – an opportunity to share their story. Everyone that gets involved will become part of a special commemorative online book and image.”
Anyone with a Baxi story to tell should email firstname.lastname@example.org with a message and a photograph. Alternatively, they can write to Jocelynne Rowan, PR manager, Baxi, Brooks House, Coventry Road, Warwick CV34 4LL.