Selco expands with Coventry opening

Published:  23 July, 2015

Selco Builders Warehouse has opened the doors to its latest branch in Coventry, marking the company’s second new branch this year.

An open day was held on Monday 20 July where Birmingham Bears’ fast bowler, Richard Jones, was joined by local schoolgirl, Rajmeet Chopra, to officially signal the branch open for business.

Selco’s chief executive, Chris Cunliffe, said: “We are delighted to have opened in Coventry, further extending Selco’s strong links in the West Midlands. We have had our eye on a spot in this area for many years and this is another step towards our ambitious target of opening a Selco branch in every major town and city in the UK.

“The opening has created more than 50 jobs, something we are all very proud of, and it will be of huge benefit to the local economy. Selco’s policy has always been to employ as many people as possible from the branch’s local area and this is something we have repeated in Coventry.

“As we continue to expand, there will be many more jobs created, not only at branch level but we will be creating many opportunities for careers progression across the business.”

Brian Kemp, branch manager of the Selco Coventry branch, added: “Preparations for the new branch have been ongoing for several months and we are pleased to now be officially open for business. We have assembled a very strong and dedicated team and are confident we can offer a first-class service.”

Ramjeet Chopra was selected to open the branch after five local schools were tasked with creating their very own Birmingham Bears cricket shirt, while undertaking sessions at Birmingham Bears’ Edgbaston Classroom facility thanks to Selco’s sponsorship of the Bears this season.

Rajmeet, aged 11, of Little Heath Primary School was chosen as the standout entry and she will now see her winning design professionally made and presented to Little Heath Primary School. She will also receive £100 worth of Amazon vouchers and the school is being gifted with 200 tickets to watch Warwickshire vs. Glamorgan at Edgbaston on 3 August.

The new Coventry branch offers an extensive range of building materials, drainage, roofing, heating, plumbing and electrical products, as well as a range of timber including a bespoke cutting service, doors and windows. Ironmongery and fixings are also available along with decorating supplies, landscaping and fencing items, kitchen and bathroom showrooms, as well as Selco’s latest new initiative tool and plant hire.

As with all Selco branches, there is an in-branch café, trade services, direct-to-site delivery options and van size parking spaces, all designed to make it easier for tradespeople to get onto the job as soon as possible.

Picture caption: Local schoolgirl Rajmeet Chopra officially opens Selco’s new Coventry branch, flanked by (l-r) Selco chief executive Chris Cunliffe, branch manager Brian Kemp, regional director Jon Richardson, operations director Chris Lyons and Birmingham Bears fast bowler Richard Jones.

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