Keyline and Prostate Cancer UK partnership reaches new heights
Published: 18 February, 2015
Keyline is celebrating a major fundraising milestone with its charity partner Prostate Cancer UK, having raised £1m to fight the disease through a range of events.
The partnership between Prostate Cancer UK and Keyline began in 2010 and has seen a host of events take place, ranging from donations in branches to a yearly charity car rally across Europe. Funds raised go towards providing vital information to men and finding answers by funding research into causes of prostate cancer and treatments.
The builders’ merchant has now signed up to another five-year partnership with the charity, and several initiatives are already underway for 2015.
Stephen Riggens, chair of the charity committee at Keyline, said: “I would like to thank all of our staff, customers, suppliers who have put in so much effort and contributed to this total. I am very proud that we have exceeded our expectations and raised a massive amount of money, which will go towards providing vital information and research. However, this is only the beginning, and we look forward to working with our friends at Prostate Cancer UK over the coming months and years.”
Mark Bishop, director of fundraising at Prostate Cancer UK , added: “To mark this milestone in our partnership with the news that we have exceeded our million pound target is fantastic. This is testament to the dedication and passion of everyone who has embraced this partnership at Keyline.
“We've been proud to call Keyline one of our corporate partners, and not only that but our good friends too. We look forward to the next five years working together in the fight against prostate cancer.”
The highlights of Keyline’s first five years with Prostate Cancer UK include:
- Year 1 - Set target of raising £25,000 in donations. Actual total raised £147,000
- Year 2 - Award-winning Movember campaign
- Year 3 - £500,000 record fund raising
- Year 4 - Target of £100,000, but rally pushed total to £145,000
- Year 5 – Keyline supports Men Utd campaign and approaches £1m total.