Consumers need to know more.
Lack of information hinders UK energy efficiency uptake
Published: 14 October, 2011
ESSEX: Rexel's Global Energy Efficiency Survey of 1000 UK respondents revealed that a lack of information is hampering energy efficiency.
Ninety per cent are unaware of the existence of Carbon Trust loans, although respondents said they were keen to go green at home, if financially rewarded.
Rexel’s report, which was conducted through Harris Interactive also revealed that lack of education about energy efficiency is seriously hampering progress for this sector.
Over one quarter of those surveyed said they would be motivated to save energy if they had access to financial subsidies in the form of interest-free eco loans to support their switch to more energy efficient products.
Although 70% of respondents were willing to or had already installed environmentally-friendly heating systems and 60% were willing to install solar panels, only 13% had heard of and understood photovoltaics’ Feed-in Tariffs.
Measurable cost savings were what mattered most to consumers, although two- thirds of those surveyed had not heard of or did not understand smart meters, which allow users to measure their energy consumption and develop a measurable cost-saving approach to their energy usage.
The survey also found that 81% of the UK is purchasing energy-saving light bulbs – ahead of their German and French counterparts. Despite this, only 3% were willing to install sensors that shut lights off when a room is unoccupied.
Energy efficiency solutions company, Rexel UK, operates through four businesses in the UK and Ireland: Newey & Eyre, Denmans, the newly-merged WF and Senate and Parker Merchanting, selling to a wide range of customers from small electrical contractors to major contracting companies and international end-users. The company had sales of over €900m in 2010.