Dulux Trade Paint celebrates new website with prize giveaway
Published: 15 August, 2011
ONLINE: To celebrate the launch of its brand new website, Dulux Trade is giving away five iPads to visitors.
To be in with a chance of winning, entrants need to answer a simple question about the new website, which has been updated to help professionals access information on its high performance trade paint systems quickly and conveniently.
Visitors to the site will be able to explore the wealth of updated information now available on the website, and experience its more intuitive, user-friendly feel. For instance, in the product section, visitors can now browse by function – such as primer or trim – or by Dulux Trade range, including Light & Space, Ecosure and Diamond. The new website also includes the Facebook Like, Twitter and Google +1 buttons next to each product, allowing users to instantly share their recommendations with their social networks.
Visitors will also find further enhancements in the colour section, such as updated resources to support shade selection. These include details on the latest design trends, palettes and colour virtualisation software. Users will also discover a range of support tools to help them achieve an excellent finish, including a new series of ‘how to’ videos, which offer best practice advice and practical tips on key topics. Furthermore, the new site now makes it easier to keep up to date with the latest developments from Dulux Trade via an improved news and case study section, and features an area for visitors to sign up to receive regular e-newsletters.
“We are constantly looking for ways to help our customers. That’s why we’ve improved our website to make browsing smoother and the online resources more engaging,” explains James Green, Dulux Trade communication manager. “Rich media, such as the ‘how to’ short films for example, will appeal to professionals at all stages of their career, and they offer tips and guidance for visitors in an instructive and exciting way."