Driving traffic to showrooms.

Sanitaryware gets a fresh spin

Published:  29 October, 2009

HULL: Ideal Standard, provider of design-driven bathroom solutions, has unveiled its new website for the consumer and trade sectors.

Incorporated into the site is a video guide, explaining how to use the site, demonstrating the new features available.

All the current literature is now available as a virtual brochure. This application has several different features designed to help users view to download or print specific pages.

There is also an option to obtain a PDF of the brochure.

The site filters enable the user to choose their ideal bathroom by style, room or product type – making it much easier to select their preferred products.

Ideal Standard's best-selling products can be viewed if consumers or trade want to follow the most popular trends

Consumers can create their own list of product which they can print off and take to their local retailer for ease of ordering.

The showroom search facility has also been upgraded, allowing consumers to be directed to those retailers that have the most comprehensive displays of Ideal Standard products at their premises.

Google maps can be viewed showing exact showroom location and contact detail. See the website.

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